We proudly support Red Bull 400 because we firmly believe in the values it represents: resilience, sporting spirit, and the ability to overcome one’s limits. Events like this are not just competitions but true celebrations of courage and determination.
In a world that often tests our inner strength, the Red Bull 400 is a powerful reminder that with enough dedication and fighting spirit, we can face and overcome even the toughest challenges.
Supporting these events means promoting a lifestyle that values perseverance and training, inspiring all of us to push beyond our boundaries, both in sport and in life.

Red Bull 400 2024
September 28, 2024
From 0 to 400 at Bergisel
Red Bull 400 is much more than just a race. It is the ultimate challenge testing the strength, endurance, fighting spirit, and courage of its participants. Covering a distance of 400 metres with an impressive elevation gain of around 130 metres and slopes reaching up to 75%, this race stands out as one of the toughest and most ruthless events of its kind.
Body and mind to the limit
Participants face a unique course: an uphill sprint on a ski jumping ramp. From the landing area to the top of the take-off ramp, every metre gained is a battle against gravity and one’s own physical and mental limits. The goal is simple, yet extremely demanding: to reach the top as quickly as possible.
Every step uphill requires determination, focus, and a strong will not to give up. This race is designed to push body and mind to their extreme limits, challenging even the most trained athletes.
Resilience and sporting spirit







